Putting the passion in to compassion in East Lancashire

A terminally ill doctor, who started a social media campaign to encourage healthcare staff to think about the importance of compassionate care from a patient’s perspective, included East Lancashire on the first day of her week-long tour.

Dr Kate Granger, a hospital consultant working in elderly care in Yorkshire, started the #Hello My Name Is…. campaign almost two years, and since then, around 80 NHS organisations, including NHS East Lancashire Clinical Commissioning Group (CCG), have pledged their support for the campaign. During one of her hospital stays, being treated for terminal cancer, she experienced a number of staff looking after her not introducing themselves.



Dr Granger said: “This felt very wrong, so encouraged and supported by my husband we decided to start a campaign to encourage and remind healthcare staff about the importance of introductions in the delivery of care. I firmly believe it is not just about knowing someone’s name, but it runs much deeper. It is about making a human connection, beginning a therapeutic relationship and building trust. In my mind it is the first rung on the ladder to providing compassionate care.”

To coincide with Dr Grangers visit to the CCG, the only one in the country visited as part of her tour, the CCG hosted a “Putting Passion into Compassion” event focusing on the importance of Compassionate Care in Practice from the perspective of a clinician and carer.

The event, on Monday 22 June, had around 150 representatives from a range of organisations including GP surgeries, nursing homes, the hospital, pharmacists, emergency services, other CCGs and the voluntary sector.
Jackie Hanson, Director of Quality and Chief Nurse at East Lancashire CCG, said: “We are incredibly proud that Dr Granger chose to visit us and share her remarkable, and very moving, journey of life as a terminally ill patient. We launched our support for the #Hello My Name Is… campaign in February, and I think this further shows our commitment to delivering high quality, personalised care. We work hard to continuously improve the experiences of the patients in our care.”

Catherine Randall, Senior Operating Officer at the CCG, but a nurse, midwife and health visitor by background, added: “I would like to pay tribute to what a truly amazing person Kate is, and to say how honored we are that she supports our campaign in East Lancashire.”

In addition to this, to support health and social care staff to deliver compassionate care across East Lancashire, the CCG is holding a series of training events across the week to promote the importance of Compassion in Practice.

Jackie continued: “A main focus of our Compassion in Practice week is training staff to become Compassion Champions. We developed the idea of local Compassion Champions so we can support and sustain high quality compassionate care in all of the health provider organisations we commission.”

The role of the Compassion Champions is to be an ambassador for the delivery of compassionate care, within their individual organisation, by leading the demonstration, promotion and implementation of all aspects of Compassion in Practice. This means delivering care with a smile, patience, empathy, understanding and awareness, to service users, carers and staff. They will also help to embed a culture of compassion which has listening, openness, and support for both service users and staff at its heart.

Neil Greaves, Healthwatch Lancashire Communications Manager, said: “As an organisation which aims to ensure health and social care services improve by listening to patient and public views and opinions, Healthwatch Lancashire fully support the work of NHS East Lancashire and other NHS organisations to promote compassionate care and the #Hello My Name Is… campaign. This is an excellent example of putting the patients perspective first.”